Selling on Amazon and Flipkart: Where to Start

The essentials for profitable marketplace growth.

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Amazon and Flipkart give access to crores of shoppers, but competition is intense. Sellers who win focus on great listings, controlled advertising and healthy accounts.

Here is where to start.

Get listings right first

Clear titles, benefit-led bullets, complete attributes and strong images raise conversion rates. See listing optimisation.

Use ads to build momentum

New products need visibility. Amazon PPC and Flipkart Ads put them in front of shoppers and build sales history.

Control advertising cost

Track ACoS (ad spend divided by ad sales) per product and keep it within your margin.

Protect account health

Late shipments, cancellations and policy issues can suppress listings. Daily monitoring prevents problems. See account management.

Plan for sale events

Big sale events can multiply sales, so plan stock, deals and ad budgets in advance.

Combine with your own store

Many brands use marketplaces for reach and an online store for margin and repeat customers.

FAQ

Frequently Asked Questions

Amazon or Flipkart first?

It depends on your category; many sellers start on one and expand.

What is ACoS?

Advertising cost of sales: ad spend divided by ad-attributed sales.

Do I need a brand registry?

Brand registry unlocks A+ content and Sponsored Brands on Amazon.

Can you manage my account?

Yes. See Amazon account management.

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