"How much does a website cost?" is the first question most business owners ask, and the honest answer is that it depends on what the website needs to do. Two sites with the same number of pages can involve very different amounts of work.
This guide explains the factors that decide the price, so you can compare quotes fairly and plan your budget with confidence.
Number and type of pages
A five-page company website takes far less work than a 40-page corporate site with service, location and industry pages. Each unique page layout adds design and development time, while pages that reuse a template cost less.
Custom design or a theme
A custom website is designed specifically for your brand and goals. An adapted theme starts from an existing design. Custom design costs more but looks distinctive and is usually faster and easier to grow.
Features and integrations
Every feature beyond basic pages adds scope.
- Booking or appointment systems
- Online payments and ecommerce
- Customer logins and portals
- CRM, WhatsApp or ERP integration
- Multiple languages
Platform and technology
WordPress suits content-led sites your team will update. Shopify suits online stores. Custom PHP and Laravel or React builds suit complex features. The right platform affects both build cost and long-term costs.
Content and imagery
Content you provide keeps costs lower. Professional copywriting, photography or illustrations add to the budget but often make the biggest difference to results.
Ongoing costs to plan for
Beyond the build, plan for these recurring costs.
- Domain and hosting renewals
- Maintenance, updates and backups
- Premium plugins or apps
- Marketing such as SEO or ads
How to get an accurate quote
Share a short brief: your business, the pages and features you need, any reference websites you like, and your timeline. A reliable agency will send an itemised, fixed quote so there are no surprises.
Services that can help